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Although
they are not used very
frequently any longer
HTML heading tags can
help improve your
listings in the search
engines too. Since they
are "headings" the
search engines figure
that they are very
closely related to the
content of the page that
they appear on. So, just
like with all of your
other optimization
efforts you should
include your most
important keyword
phrases in heading tags
on your page if you can.
What
they look like:
HTML
heading tags have 4
different sizes and are
formatted as you see
below.
<h1>Heading Size
1</h1>
<h2>Heading Size
2</h2>
<h3>Heading Size 3
</h3>
<h4>Heading Size
4</h4>
Where
they belong:
Headings
can go anywhere within
the HTML of your page.
Tag
Tips:
-
Try
to include your most
important keyword
phrases in heading
tags on your page if
you can.
-
Consider rethinking
your page content.
It is often very
easy to take an
existing page full
of copy and find
ways to break it up
into separate
sections with
headings
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